Content Creation

Interesting point about various types of content a creator can focus on: A surprising learning is that content funnels do not work. In theory, you produce entertaining, shortform content to get attention. Then once people are hooked they start consuming your deeper, educational, longform content. Except that this doesn’t happen. People who consume entertaining, shortform content are not interested in longform content. They just want more entertaining, shortform content. source ...

Manu writes about apps and businesses who claim to replace search engines by feeding the web page content to a language model and returning the response to the user: Firstly, without a search engine in the mix, the AI has no way to search for anything. So if the goal is to replace the traditional search engine then we’re already failing. Because we’re not replacing anything, we’re just hiding it behind some AI tool. ...